Gina González

Marketing Chief Personal Care Mx, Ca&c at BASF

Gina González is an experienced marketing professional currently serving as the Marketing Chief for Personal Care at BASF since August 2022. Prior to this role, Gina held the position of Marketing Manager for Home Care at Givaudan, where responsibilities included developing marketing strategies for major FMCG clients and analyzing consumer insights. Gina's earlier experience includes significant roles at KPMG México, focusing on customer experience transformation, and internships at Disney Parks and FEMSA, with recognitions for innovative communication strategies. Gina holds a degree in Marketing and Communication from Tecnológico de Monterrey, complemented by a concentration in Retail.

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