Luisa B. has a diverse background in corporate communications, digital engagement, and journalism. Currently, Luisa serves as a staff member to the Senior Vice President of Corporate Communications and Government Relations at BASF, having also held positions as a Specialist in Digital Engagement and as a Corporate Communications Trainee within the company. Previous experience includes working as a Course Instructor at VeniceBeach/Unternehmensgruppe Pfitzenmeier, a Freelance Journalist at DIE RHEINPFALZ, and roles in marketing and journalism at bfw tailormade business consulting and DIE WELT, respectively. Luisa holds a Bachelor of Arts in Economy and Culture, focusing on Business Administration and Media and Communication Studies from the University of Mannheim, and a Master of Science in Digital Transformation from the University of Hull.