Muhammad Mustafa is a transformational C-suite leader with over 20 years of end-to-end value chain expertise in the food and beverage, commercial sales, and business development sectors. They have a proven track record of scaling premium businesses in FMCG, dairy, agriculture, and nutrition industries, particularly with Global Key Accounts, while excelling in driving profitable growth and market expansion in emerging markets. Currently, Muhammad serves as Industry Head - Health & Hygiene at BASF and has held various significant roles at renowned companies such as Ecolean AB, Tetra Pak, and BMW Group. They have also earned an MBA and a BBA (Hons) from the Institute of Business Administration.
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