Ralf Pelzer currently serves as Technical Sales Director at BASF since April 2024. Prior to this, Ralf Pelzer held the position of Director New Business Development Aroma Chemicals from 2012 to 2024, where responsibilities included initiating and steering strategic projects and coordinating R&D activities. Ralf Pelzer's experience also encompasses roles as Manager Strategic Marketing Aroma Chemicals at BASF, focusing on strategy and product development, and Vice President Global New Business Development and Technology Transfer at Symrise, where Ralf Pelzer emphasized global networking and production optimization. Earlier positions include Director Marketing Aroma Chemicals and roles in pilot plant production and research chemistry at Haarmann & Reimer GmbH. Ralf Pelzer obtained a Dipl. Chem. and a doctorate in Organic Photochemistry from RWTH Aachen University between 1981 and 1988.
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