Sofia Saegaert is an experienced professional in marketing and management, currently serving as Hub Manager for Digital Factory Montevideo at BASF. Previously, they held the position of Head of Marketing at both VAIRIX Software Development and Flokzu. Additionally, Sofia has contributed to academia as an assistant professor in Digital Marketing at Universidad Católica del Uruguay from 2021 to 2023. They are pursuing a Master of Business Administration at Universidad del CEMA, having completed their undergraduate degree in Visual Arts at Universidad Católica del Uruguay in 2021.
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