Sophia Lau

Sophia Lau is a marketing, digital transformation, and communications professional with over 10 years of experience in the chemical, consumer healthcare, and public relations sectors. In 2022, Sophia served as the Marketing Manager for BASF in the APAC region, where they led regional marketing strategies and executed initiatives that significantly reduced marketing spend while enhancing brand positioning. Sophia's previous roles include managing trade marketing at Haleon, where they achieved double-digit growth and launched the company's first e-store. They graduated with a Bachelor's Degree in Marketing from RMIT University in 2013.