Zena McCarthy

Zena McCarthy, MBA, is a Strategic Product Marketing Manager at BASF, where they lead cross-functional teams on various digitalization projects aimed at enhancing customer experience and operational efficiency. Previously, Zena served as a Senior Claims Examiner and Risk Specialist at Lincoln Financial Group, where they managed complex claims and audits that significantly reduced company liabilities. With experience as a Life & Disability Team Lead at Anthem, Inc., Zena coordinated compliance efforts and established best practices to improve claims processing. In earlier roles, Zena contributed to research in behavioral science and excelled as a Math Teacher, achieving high student passage rates on standardized tests. Zena holds a Master of Business Administration from Emory University and is currently pursuing a Bachelor of Science in Psychology at Georgia State University.