Maurice Ridder has extensive experience in the media and advertising industry, currently serving as Head of Retail Media at Basic-Fit since January 2024. Previously, Ridder held multiple roles at Talpa Network from 2019 to February 2024, including Director of Business Development & Special Advertising. At Talpa TV, from September 2015 to February 2024, Ridder was an Account Director focusing on special advertising campaigns. Prior to that, from January 2006 to September 2015, Ridder worked at SBS in various positions, including Account Director for Branded Partnerships and Sales Director for Crossmedia. Ridder's educational background includes studies at HU University of Applied Sciences Utrecht and high school graduation from Burke Highschool in 1995.
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