Katy Katz

Head Of Digital Marketing & E-commerce at Basic Fun!

Katy Katz has a diverse work experience spanning over different roles and industries. Katy is currently the Head of Digital Marketing & Social Media at Basic Fun! since December 2021. Prior to this, they worked at Marketing Refresh as the Vice President of Account Strategy from May 2021 to December 2021, and as the Director of Account Strategy from August 2017 to May 2021. Katy also worked as a Marketing Strategist at SmartBug Media from October 2016 to August 2017. Katy held multiple roles at Inturact, including Content Director from September 2015 to October 2016 and Account Manager from June 2015 to September 2015. Before that, Katy worked as an Inbound Marketing Specialist at Collegis Education from July 2013 to January 2015. Katy also has experience as an Assistant to the CAO and VP of Nursing at Rasmussen College from December 2009 to July 2013, and as an Account Manager at Via Marketing from November 2007 to July 2009.

Katy Katz has a strong education background in marketing and business. Katy obtained their MBA in Marketing from Benedictine University, where they attended from 2011 to 2013. Prior to that, they earned a BSB and BA degree from the University of Minnesota - Carlson School of Management, specializing in Entrepreneurial Management and Art History. Their time at the University of Minnesota spanned from 2004 to 2008.

In addition to their formal education, Katy has also pursued various certifications to enhance their skills and expertise. Katy obtained an Email Marketing Certification from HubSpot in January 2017. Katy also holds a HubSpot Certification and an Inbound Certification, both obtained in June 2015. Furthermore, they earned a Google Analytics Certification in 2017. Katy has shown a commitment to staying updated with the latest industry knowledge and best practices through continuous learning and certification programs.

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