Basic Net SpA is an Italy-based company engaged in the retail industry. Basic Net SpA is a parent of the BasicNet Group and together with its subsidiaries focuses on distribution and development of branded leisurewear, sportswear, footwear and accessories under various trademarks, including Kappa, Robe di Kappa, Jesus Jeans, K-Way, Superga, Briko, Sebago and Sabelt. The Group reports three segments: License and brand management, which involves the management of overseas licensees and sourcing centers by such Group companies as BasicNet S.p.A., Basic Properties B.V., among others; Proprietary licensee, which involves the direct management of the sales channels, both in terms of sales to retail and consumers, through BasicItalia S.p.A. (proprietary licensee) and its subsidiary BasicRetail S.r.l; and Property management, which involves the management of the building at Turin, Largo Maurizio Vitale 1.

Retail

Basic Net

Basic Net's headquarters in Torino, Italy

This department focuses on online marketing strategies, including social media management and content creation to enhance brand visibility and engagement.

Digital Marketing

This department oversees the branding and marketing strategies for the global presence of Sebago and Superga.

Brand Management

This department manages employee relations, payroll, and compliance with legal regulations.

Human Resources

This department focuses on the development and design of footwear and apparel products.

Footwear and Apparel Design

This department oversees all operational processes related to the K-WAY brand, including sales analysis, production management, and marketing activities.

K-WAY Operations

This department focuses on designing, coding, and maintaining software applications.

Software Development

This department focuses on creating and refining products to meet market needs.

People (2)

Jobs (0)

Other teams

Brand Management

Human Resources

Footwear and Apparel Design

K-WAY Operations

Software Development

Product Development