Alexandra Paredes is a seasoned professional in digital media with extensive experience in managing and executing digital media programs. Currently serving as a Senior Media Buyer and Digital Media Specialist at Basis Technologies since September 2021, Alexandra focuses on strategic media buying. Previously, Alexandra worked at The Strategy Division as a Digital Strategist, developing digital strategies and managing client needs from December 2020 to September 2021. The journey began at BrownMillerGroup, where Alexandra held roles as a Digital Media Specialist, Account Executive, and Associate from August 2016 to December 2020, planning and optimizing digital campaigns while addressing client requirements for voter contact. An internship at The Advance Group in 2014 provided foundational experience in client support, research, and copywriting. Alexandra holds a Bachelor's degree in Economics and Political Science from the State University of New York at Binghamton, earned in 2016, and an Advanced Regents Diploma from Dominican Academy, New York.
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