Lauren Kramer

Lauren Kramer has extensive experience in social media management and digital marketing, currently serving as the Director of Social Media Solutions at Basis Technologies since June 2017. Previously, Lauren held several roles at Basis Technologies, including Paid Social Account Manager and Senior Paid Social Specialist, where responsibilities included social media strategy development, client consultations, and analytics reporting. Prior to this, Lauren worked as a Digital Marketing Manager at iWeSocial, focusing on social media engagement, campaign strategy, and client support. Earlier positions included roles at the midnight oil group as a Marketing Assistant and Public Relations Intern, alongside customer service and management experiences at Central Michigan University. Lauren holds a Bachelor of Applied Arts in Integrative Public Relations with a minor in Event Management from Central Michigan University.