Cathy M.

Cathy M. is a creative and customer-focused marketing manager with 15 years of experience in developing strategic marketing programs that enhance brand awareness and customer loyalty. Currently serving as the Marketing Manager at Baskits Inc., Cathy has successfully implemented initiatives that include a CRM strategy leading to a 20% increase in consumer loyalty and a 100% yearly increase in online sales through a new e-commerce shop. Previously, Cathy held various marketing positions, including Marketing Manager at Gatto Flower Distributing Inc., where they led the brand and digital marketing strategy and launched a successful floral subscription program. In addition to their professional experience, Cathy holds a Bachelor of Commerce from McMaster University and a Digital Marketing Management Certificate from the University of Toronto.