Heidi Hoffecker is a business professional passionate about transformation and innovation, currently serving as the Director of Strategic Portfolio Management at Bath & Body Works. They have previously held various roles in digital marketing, including Senior Digital Marketing Analyst and SEO Specialist, where they optimized strategies across multiple platforms. With a foundation in logistics and marketing from The Ohio State University, Heidi co-founded GiveBackHack, fostering social innovation within the community. Their diverse experiences, spanning event coordination and digital marketing strategy, reflect their creative problem-solving abilities and dedication to effective solutions.
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