Daniel Granatta

Head of Branding and Marketing at Baubap

Daniel Granatta has a diverse and extensive work experience in the creative and marketing industry. Daniel is currently working as the Director and Master in Business, Innovation, and Creativity at CENTRO diseño | cine | televisión since August 2022.

From 2014 to the present, Daniel has worked as a Creative, Brand, and Innovation Consultant for various clients. In this role, they offer expertise in innovation, foresight, creative strategy, and storytelling services. Daniel helps clients from multinational companies to start-ups with growth-oriented ideas and digital transformation initiatives.

From 2019 to May 2022, Daniel served as the Head of Creative Marketing at Platzi, an online education platform. In this role, they formulated high-level roadmaps for projects and drove the design and creative aspects.

Before that, from 2012 to 2014, Daniel was the Chief Creative Officer at Flock - Linked by Isobar, where they oversaw creative aspects, recruited talent, and developed strategies to collaborate with prominent brands.

From 2011 to 2012, they worked as the Executive Creative Director at JWT Mexico, leading a team of creatives and successfully acquiring new clients.

Daniel's career started at Grupo W in 2006, where they worked as a Creative Director and played a key role in expanding the agency and establishing a school for digital marketers. Under their leadership, the agency became the most avant-garde Mexican agency and the 4th most awarded digital agency in the world in 2008.

Overall, Daniel Granatta's work experience showcases their expertise in creative strategy, innovation, and leadership in the marketing industry.

Daniel Granatta has a Bachelor's degree in Computer Engineering from the Universidad de Extremadura. Daniel also has a Bachelor's degree in Anthropology from the Universidad Nacional de Educación a Distancia - U.N.E.D. In 2022, they completed a Mini MBA in Brand Management and another Mini MBA in Marketing from the Marketing Week Mini MBA program with Mark Ritson. Additionally, in 2014, they attended a Hyper Island Master Class at Hyper Island.

Links

Previous companies

GRUPOW / Softwares para Internet logo

Timeline

  • Head of Branding and Marketing

    January, 2023 - present