Andre Sousa is a forward-thinking digital media expert with over 10 years of experience specializing in TV entertainment and social content strategy. Having previously held the position of Head of Digital Content at Potato, ITV Studios, they recently joined the BBC as the Head of Social Media for iPlayer and BBC Three. In this role, Andre leads teams in creating and implementing innovative social media strategies aimed at engaging the 16-34 age demographic. Andre holds a Master's degree in Producing and Directing TV Entertainment from the National Film & Television School and a Bachelor's in Multimedia Design from Universidade da Beira Interior.
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