Christel Swift

Christel Swift has extensive experience in data science and management, having held key positions such as Principal Data Scientist at BBC from 2021 to 2023 and Marketing Sciences Manager from 2013 to 2016. They previously served as a research manager at RAJAR from 2004 to 2011 and as a Media Research Manager at IPA TouchPoints from 2011 to 2013. Christel's earlier career includes roles as an international manager at Too Pure Records / Beggars Banquet and the Association of Independent Music. They earned a BSc in Econometrics from Université Toulouse 1 Capitole and a MSc in Applied Statistics from Birkbeck, University of London.