Emma Couch

Emma Couch is a seasoned marketing and insights professional currently serving as the Brand & Marketing Insight Manager at BBC since March 2023, where responsibilities include managing the BBC Campaign Tracker and guiding audience-centric marketing strategies. Prior to this role, Emma spent over a decade at ViacomCBS Networks International, establishing key insight and analytics roles that drove brand research and strategic decision-making for channels like Comedy Central and MTV. Earlier experience includes managing audience-based analytical projects at ITV and media planning roles at BBC, contributing to effective media strategies across multiple channels. Emma holds a BA (Honours) in Graphic Design from the University of Brighton.