Simone Ferraro is an experienced UX architect currently serving at BBC Sounds since March 2018, where responsibility includes advocating for user experience within project teams and collaborating closely to address user needs through sketches, concepts, and prototypes. Prior to this, Simone worked as a User Experience Consultant at Zurich Insurance Company Ltd, contributing to various projects, including the development of a B2B platform and redesigning the Zurich Home Insurance portal. With over a decade as an independent Product Designer and founder of Nutek Digital Design, expertise spans all phases of digital product development. Education includes pursuing a UXD Master Executive from IULM University and Professional Education in User Experience and Interaction Design from the Interaction Design Foundation.
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