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Tara Clark

Head Of Brand Insight & Social Analytics

Tara Clark is an accomplished professional in brand insight and social analytics, currently serving as the Head of Brand Insight & Social Analytics at BBC since August 2014, where responsibilities include enhancing partnerships through audience data and strategy. Previously at OgilvyOne Worldwide as Head of Social Intelligence, Tara honed expertise in social media analytics, while a Strategic Analyst at Cheil Worldwide contributed to award-winning campaigns. Career experience also encompasses roles at Jam @ Engine as a Senior Analyst and at Engine as a Research & Knowledge Manager, focusing on research methodologies and client insights. Tara's academic background includes a BA with High Honors from Kutztown University of Pennsylvania, encompassing advertising, video production, and professional writing.

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