Matthew Low

Svp, Creative Director at BBDO

Matthew Low has had extensive experience in the advertising industry, starting as a Copywriting Intern at BBDO Worldwide in May 2015. Matthew progressively advanced within the company, taking on roles such as Junior Copywriter, Copywriter, Senior Copywriter, Associate Creative Director, Creative Director, and eventually becoming the SVP, Creative Director in July 2023.

Parallel to their career at BBDO Worldwide, Matthew founded Bouncing Back in March 2020, hosting a podcast/video series where they interview individuals who lost their jobs due to COVID-19, providing them an opportunity to showcase themselves to agencies and recruiters in the advertising industry. This initiative has resulted in around 80% of the individuals finding employment.

Additionally, Matthew has been a Teacher at Adhouse Advertising School since May 2020, teaching students the fundamentals of advertising, the importance of adhering to briefs, and equipping them with the skills to impress creative directors and recruiters.

Matthew's work experience also includes a role as a Creative Intern at DDB Group Australia from February 2014 to June 2014. Overall, they have demonstrated significant growth and expertise in the advertising field throughout their career.

Matthew Low attended Syracuse University from 2011 to 2015, majoring in Advertising at the S.I. Newhouse School of Public Communications and minoring in Sports Management at the David B. Falk College of Sports and Human Dynamics. In 2014, they also participated in an exchange program at UNSW, focusing on Advertising. Additionally, Matthew obtained a FIT Sneaker Essentials Certificate from Yellowbrick Sneaker Essentials, although the month and year of completion are not specified.

Links

Timeline

  • Svp, Creative Director

    July, 2023 - present

  • Creative Director

    March, 2022

  • Associate Creative Director

    March, 2020

  • Senior Copywriter

    May, 2018

  • Copywriter

    October, 2016

  • Junior Copywriter

    August, 2015

  • Copywriting Intern

    May, 2015