Michael Uccetta

Michael Uccetta currently serves as the Director of IT Operations for North America at BBDO Worldwide, where responsibilities include overseeing technology operations across nine advertising agencies and driving successful digital media campaigns for major clients such as Meta and AT&T. Previously, Michael held the position of VP, IT Director at Energy BBDO, implementing innovative IT strategies to enhance productivity for clients like SC Johnson and Bayer. Michael's experience also includes roles as Director of Technology at Havas, where a centralized support model was developed, and as Lead Systems Consultant at Immersion Media, focusing on bespoke web applications for government organizations. Earlier career highlights include managing IT operations at Harrington College of Design and serving as a pioneer "Mac Genius" at Apple.