Daniel Jones serves as the Retail Banking Advanced Analytics Director at BBVA in Mexico, where they lead the AI Transformation Portfolio to enhance customer experiences through innovative AI solutions. Previously, Daniel held various roles, including Senior Manager of Advanced Analytics at BBVA and Business Intelligence Director at BBVA Colombia, focusing on data-driven customer engagement and digital transformation. With a degree in Mathematics from the Universidad del País Vasco and an Executive MBA from IE Business School, Daniel combines a strong analytical background with extensive experience in banking strategies across Latin America.
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