Fabiola Ledesma is a seasoned design professional with extensive experience in user-centered design, currently serving as Design Manager at BBVA en México since August 2017. In this role, Fabiola leads project development while collaborating strategically with development and business teams. Previously, Fabiola held positions as Product Designer and Sr. UX/UI Designer across various organizations, where responsibilities included creating digital solutions and managing design processes for high-profile clients such as Toyota México and Virgin Mobile. With a strong foundation in web design and development, Fabiola's expertise spans multiple sectors, underpinned by formal education in graphic design and specialized studies in negotiation and conflict management.
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