Javier Primo Huerta

Javier Primo Huerta is an experienced SEO professional currently serving as the Head of SEO at BBVA since July 2017. In this role, Javier designs, develops, and executes global SEO and content strategies to enhance organic rankings and drive targeted traffic. Prior to this position, Javier was the Global SEO Manager at NH Hotel Group, where efforts focused on increasing traffic and revenues from search engines through integrated strategies. Earlier experience includes work as SEO Manager at Affinitas GmbH - eDarling and as Website Coordinator at Kiss FM. Javier holds a Bachelor's degree in Advertising and PR from Universidad Pontificia de Salamanca.