Marlene Ampudia

Principal Manager Ventas Digitales

Marlene Ampudia is a Program Manager and Executive Director specializing in Digital Payments Monetization. Currently serving as Principal Manager of Digital Sales at BBVA since 2018, Marlene has a strong background in customer-centric business strategy, marketing program design, and CRM implementation. Previously, they held various roles at Bancomer, including Subdirector of Consumer Credit, and contributed to the development of commercial initiatives at Seguros BBVA Bancomer. Marlene's expertise also includes marketing strategy development during their tenure at American Express from 1993 to 1998.

Location

Mexico City, Mexico

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