Sienna Giraldi

Sienna Giraldi has a diverse work experience spanning various industries. Sienna currently works at BCG BrightHouse, where they started as a Strategist in October 2020 and was promoted to Senior Strategist in October 2021. Sienna is now an Associate Strategy Director at the company, starting in January 2023.

Prior to joining BCG BrightHouse, Sienna worked at The Contenders as a Brand Strategist from March 2020 to October 2020. Sienna also worked as a Freelance UX Researcher & Brand Strategist from December 2019 to October 2020.

Sienna's earlier experiences include working as a Strategist at The Taboo Group from July 2018 to December 2019 and as a User Experience Researcher at HAPI Water Solutions from March 2018 to June 2018.

Before entering the strategic field, Sienna worked as a User Experience (UX) Designer at General Assembly from June 2017 to August 2017, where they gained expertise in user research methodologies.

In addition to their professional roles, Sienna has held positions in the event management and media industries. Sienna served as the Managing Director of the Ivy Film Festival from March 2015 to August 2017, overseeing its growth and coordinating various programs and events. Sienna also worked as an Outreach Coordinator for the festival from March 2015 to September 2015.

Sienna has a background in journalism and podcasting, having worked as a Reporter & Podcast Producer at WBRU in March 2016. Sienna also had positions at iFLIP4, where they served as the Director of Ambassador Relations from June 2015 to March 2016 and as a Business Development Intern from June 2015 to August 2015.

Early in their career, Sienna founded and served as the CEO of Bridge the Gap, a social enterprise aimed at promoting education and inclusion. Sienna held this role from September 2012 to June 2014.

Sienna Giraldi began their education at Saint Ann's School in 2001, where they completed their primary and secondary schooling. In 2010, they attended the School of Visual Arts and focused on oil painting, figure drawing, and design for two years. In 2013, Sienna participated in a pre-college program in poetry and creative writing at Columbia University. The same year, they also studied French language and drawing at the Paris College of Art. From 2014 to 2018, Sienna attended Brown University, earning a Bachelor of Arts (B.A.) degree in American Studies. During their time at Brown University, Sienna also completed a program in user experience design at General Assembly in 2017. Additionally, Sienna pursued their interest in Chinese language and literature at both Princeton University and Beijing Normal University in 2016. In 2018, they briefly studied at the University of Melbourne, earning a second Bachelor of Arts (B.A.) degree, though the field of study is not specified.