• BCG

Laetitia Deusch

BCG EMERALDS Program

Laetitia Deusch is a dynamic entrepreneur and founder of LÆCE (formerly LACE Belts), where they lead creative direction, product management, and strategic growth. With a background in consulting and strategy, they have successfully expanded the brand's portfolio and increased online sales significantly through innovative social media campaigns. Currently, Laetitia is also involved in several programs, including McKinsey's Firsthand Program and BCG EMERALDS Program, while pursuing a Master’s degree in Strategic Marketing & Communication at IE University. Their experience spans various roles in product management, brand management, and user experience design, reflecting a commitment to combining analytical problem-solving with creativity.

Location

Germany

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