Xinke Yu is a Principal at the Boston Consulting Group, where they lead initiatives in marketing content and strategic planning for various industries. With extensive experience in management consulting, Xinke has worked on projects focusing on digital marketing for CPG and TMT sectors. They hold a Doctor of Philosophy (PhD) from the University of California, Los Angeles, and a Bachelor of Science (B.S.) in EECS from Peking University. Xinke is skilled in programming, data analysis, and communication.
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