BDA
Ian McLearon is an accomplished professional with extensive experience in the promotional products industry. Currently serving as BDA GM Canada since June 2020, Ian also holds a membership at ASI Canada, where involvement has continued since 1995. Prior to this, Ian was EVP Enterprise Accounts at BrandAlliance from January 2006 to June 2020 and served as President at BrandAlliance Ontario from January 1995 to January 2006. Ian holds a Bachelor of Arts in Economics from Western University, completed between 1987 and 1990, and attended Albert College from 1983 to 1987.
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BDA
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BDA is the Merchandise Agency™, 2,000+ creative minds strong, working as one global team to connect people to brands through the power of merchandise. Since 1984, BDA has created raving fans, passionate consumers, and engaged employees—online, on-site, in-stadium, in-store, and almost everywhere in between. We design, produce, and deliver branded merchandise, eCommerce experiences, and on-site activations for the world’s most iconic brands—Coca-Cola, Ford, Kellogg’s, HBO, AT&T, Starbucks, the NFL, and more. With offices across the U.S., EMEA and Asia, we’re located where the action is. We’re client-focused, idea-driven, and fueled by collaboration. At BDA, we don’t just market—we activate. We call it Brand Action. Whether it’s building loyalty, engaging employees, or creating unforgettable consumer experiences, we deliver programs that resonate with real people in meaningful ways.