Steven Parada

Steven Parada is a seasoned sales professional with extensive experience in the beverage industry. Currently serving as Region Sales Director for the West at BeatBox since July 2024, Steven previously held the position of VP of Off-Premise Sales at Nevada Beverage from August 2022 to July 2024. Steven's career also includes over a decade at Anheuser-Busch, where roles ranged from Director of Region Retail Sales to Sr. Key Account Manager for the Circle K West Business Unit. Earlier experience includes positions as District Sales Manager, Sales Representative, and Non-Alcoholic Sales Representative at Monster Energy. Steven holds a Bachelor of Business Administration from the University of La Verne, earned between 2014 and 2016.