Jayne Roberts

Jayne Roberts is an accomplished digital marketing professional with extensive experience in performance marketing and e-communications. Currently serving as the Assistant Performance Marketing Manager at Beaverbrooks since September 2019, Jayne previously held roles including Senior Digital Marketing Coordinator - Affiliate Lead and Digital Marketing Officer at Blackpool and The Fylde College. Notable skills include planning and executing digital advertising campaigns, optimizing web content for SEO, and analyzing web analytics to enhance online presence. Jayne has also contributed to organizations such as Lancashire Police and Crime Commissioner as an E-communications Officer and has a strong educational background in Business Studies and Leisure and Tourism from institutions including The University of Bolton and Blackpool and The Fylde College.