Julia Ader possesses extensive experience in employer branding and HR communication, currently working at Bechtle since September 2019. Responsibilities include strategy development for social media platforms, content creation, community management, and analytics. Additionally, Julia leads content management and strategic advancements for the Bechtle careers website and oversees TikTok strategy and campaign management. Previous roles encompass international HR marketing and employer branding at Eberspächer Group, university communications at Hochschule Heilbronn, and recruitment marketing at MAHLE. Julia holds a Bachelor of Arts in Tourism Management from Hochschule Heilbronn and has also studied at Indiana University Indianapolis.
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