Andrew Plater is a Global Market Manager for the Food, Beverage and Tobacco Industries at Beckhoff Automation, where they deliver open automation systems based on PC Control technology. With extensive experience in business development and key account management, Andrew has consistently exceeded sales targets while managing large corporate accounts. They have also served in various sales management roles across the automation and motion control sectors, demonstrating a strong capability in identifying customer needs and matching them with appropriate technologies. Andrew holds a degree in Key Account Management from Cranfield University and an HND in Electronics from the Royal Air Force.
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