Floris Desimpel

Floris Desimpel is the Global Product and Engineering Director at BEES, bringing over a decade of experience in the CPG industry and technology transformation. They have a proven track record of driving strategic initiatives to enhance customer experiences and reshape business landscapes, emphasizing innovation and sustainable practices. Floris's career began in management consulting at Deloitte Digital, where they developed expertise in digital solutions and business strategy. Educated with a Master in Business Administration focused on Strategy and Innovation from Universiteit Antwerpen, Floris is also a recipient of a Credential of Readiness in Business Analytics from Harvard Business School.