Magdalena Lindh

Senior Digital Analyst & Team Lead at Beet

Magdalena Lindh has a diverse work experience spanning various industries and roles. Magdalena currently works at Beet as a Senior Digital Analyst, specializing in GA4 implementation and functionality, as well as assisting clients with tracking implementation and various types of analysis. Prior to this, they were a Web Analyst at Adlibris, where they were responsible for Google Analytics and Google Tag Manager and worked on breaking down strategic goals into actionable targets and creating dashboards for commercial teams. Magdalena also has experience as a Project Manager in the Kampanjteamet at H&M, where they globally led the technical production of digital campaigns. Magdalena has also worked as an Owner at Malcom, producing graphic material for both online and print, developing websites, and providing web analytics and conversion optimization services to clients. Additionally, they held roles such as E-commerce Manager, Team Leader, and Digital Content Manager at Wallmans Nöjen AB/2E Group Live AB, where they were responsible for website management, SEO, content creation, conversion optimization, and web analysis. Magdalena'searlier experience includes working as an Informatör at Akademiska sjukhuset, where they had the responsibility of internal and external information and marketing for the VINST project.

Magdalena Lindh attended Örebro University from 2002 to 2006. Magdalena studied internationell medie- och kommunikationsvetenskap (International Media and Communication Studies) during this period. In terms of additional certifications, Magdalena obtained a Google Analytics Certification from Google Digital Academy (Skillshop) in September 2022.

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