Steven Xu

Steven Xu is an experienced executive in digital marketing and technology with a diverse background spanning various leadership roles in multiple companies. Currently serving as an Advisory Board Member at BEETc., Steven Xu contributes to organizing The MarTech Summit, a premier conference in the field. Previous positions include President of China & APAC at Mytheresa, and Regional Head of Consumer Experience for Asia Pacific and the Middle East at BAT. Further experience encompasses leadership roles at Ralph Lauren, eBay, Singapore Post Ltd, Edipresse Group, and PÔLE LUXE. Steven Xu holds multiple advanced degrees, including a Master of Engineering from CentraleSupélec and a Master of Science from Université Paris-Saclay, along with an Executive Program in Artificial Intelligence from The University of Sydney Business School and a leadership program from Arizona State University's Thunderbird School of Global Management.