Pascal le Roux

Pascal Le Roux has a wealth of experience in the gaming industry, spanning over 15 years. Pascal is currently serving as the Senior Brand Director at Behaviour Interactive since 2022. Prior to this role, Pascal worked as the Studio Marketing Director at Gameloft Montréal from 2021 to 2022. Before that, they held various positions at Ubisoft Montréal, including Brand Director from 2019 to 2021, Product Director from 2017 to 2019, and Senior International Product Manager on For Honor from 2014 to 2017. Pascal started their career at Electronic Arts (EA) in 2007, where they served as the Senior Product Manager France from 2011 to 2014, Product Manager France from 2008 to 2011, and Assistant Product Manager France from 2007 to 2008. Throughout their career, Pascal has been involved in defining marketing strategies, executing mass-media campaigns, establishing performance-based digital marketing initiatives, and managing various portfolios within the gaming industry.

Pascal Le Roux obtained a Bachelor's degree in Sociology from UBO Brest University in the years 2001 to 2003. Following this, they pursued a Bachelor of Commerce (B.Com.) in Commerce and Marketing from IFAC Brest from 2003 to 2005. Lastly, they completed their education with a Master's degree in Marketing from La Rochelle Graduate Business School from 2005 to 2008.