Anran W. (Echo)

Anran (Echo) W. is a UX/UI Designer at Behaviour Lab, with a strong background in product design and content creation. At Behaviour Lab, Anran has designed web-based SaaS products, led a successful website redesign, and facilitated design sprints. Previous experiences include serving as a Media & Content Creator at IslamicFinanceGuru, where Anran conducted A/B testing and managed a YouTube channel, and a Marketing Assistant role at Virtue, focusing on content strategy and performance tracking. Additional internships in asset management, sales, and human resources have further developed Anran's skills in research, analysis, and communication. Anran holds a BA in Human Social and Political Sciences from the University of Cambridge and a UX Design Diploma from BrainStation.