French-family-owned company founded in 1865, the Bel Group is today a major player in healthy, dairy, and fruit snacking.

Its mission - “Champion healthier and responsible food for all” - guides its 12,600 employees in rolling out a sustainable and profitable business model that places the consumer and shared valued creation at the heart of its decisions.

With a portfolio of iconic and global brands such as The Laughing Cow®, Kiri®, Mini Babybel®, Leerdammer®, Boursin®, Pom'Potes, and GoGo squeeZ, as well as twenty other local brands, Bel brings
the dairy and fruit products goodness to nearly 400 million consumers every year in more than 120 countries.

Headquartered in Suresnes - France, the Group operates more than 40 subsidiaries and 32 production plants.

Food & Beverage

Bel Group

Bel Group's headquarters in Suresnes, France

This department focuses on the design and development of packaging solutions to enhance product presentation and functionality.

Packaging Development

This department focuses on developing and overseeing brand strategies to enhance market presence and drive customer engagement.

Brand Management

This department oversees and drives the overall sales strategy, operations, and performance across various regions and sectors.

Sales Management

This department is responsible for managing and coordinating demand and supply planning processes to optimize inventory and ensure efficient supply chain operations.

Supply Chain Planning

The Marketing and Brand Management team at Bel Group is responsible for developing and executing strategies that promote the company's diverse portfolio of iconic dairy and fruit snack brands. This includes overseeing brand positioning, innovation, and integrated marketing communications to enhance brand equity and drive consumer engagement across global markets. The team collaborates closely with various stakeholders to ensure that marketing initiatives align with the company's mission of championing healthier and responsible food for all.

Marketing and Brand Management

This department manages employee relations, recruitment, training, and organizational development.

Human Resources

This department oversees employee relations, talent acquisition, performance management, and organizational development.

People (4)

Jobs (0)

Other teams

Brand Management

Sales Management

Supply Chain Planning

Marketing and Brand Management

Human Resources

Human Resources Management