Charles Liu

Charles Liu currently serves as the Managing Director for Greater China at Believe, a position held since October 2023. Previously, Liu held key roles at Sony Music Entertainment, including General Manager of Marketing & Domestic Business from June 2019 to October 2023 and Deputy General Manager of Domestic Business from July 2017 to January 2018. Prior to that, Liu was Director of Music and Program Production at YY Inc. from July 2015 to July 2017 and General Manager at Linfair Records Limited (Beijing) from July 2014 to July 2015. Additional experience includes serving as Director of Business Development at Omusic Co., LTD, Deputy General Manager at NK101 Tea @ Style, Director of the Artist Management Department at Rock Records (China), and Director of the Music & Artist Management Department at MN Wingman (BVI). Liu gained initial experience as Manager of Marketing and Promotion at Ministry of Sound in Taipei. Educational background includes studies at China University of Technology.