Jocelle Koh is an accomplished media professional and entrepreneur with extensive experience in the Asian music industry. As the Founder of Fluffle Asia, established in August 2024, Jocelle aims to amplify the voices of femmes within the music scene. Jocelle also leads as the Label Distribution Leader for Believe in Singapore and Malaysia, overseeing key negotiations and supporting the development of team members since February 2019. In addition, Jocelle founded Asian Pop Weekly in 2010, a prominent English-language platform focused on Mandarin popular music. Other roles include managing director at Blossoming Bridge Creative, freelance contributions to various publications, and experience in media and marketing for artists such as Dena Chang and Evangeline Wang. Jocelle holds an Honours in Communication and Media Studies and a Bachelor of Arts in Mass Communication/Media Studies & Marketing from The University of Western Australia.
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