Belly Up
Brody Ferretta is a marketing professional with experience in coordinating marketing efforts and events within the entertainment industry. Currently serving as a Marketing Coordinator at Belly Up since August 2021, Brody previously held the position of Event Coordinator for the Rock Star Beer Festival in San Diego from September 2020 to August 2021. Brody also gained foundational skills as a Marketing Intern at Belly Up from June to September 2019, focusing on social media marketing and promotion. Brody earned a degree in Political Science and Government from California State University, Fullerton, from 2016 to 2020.
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Belly Up
The Belly Up Entertainment is a leading independent concert promoter and production company based out of Greater San Diego. The Belly Up opened in Solana Beach, California, in 1974 with only a couple of mics and no stage. Over the years it became a frequent stop for legends like John Lee Hooker, Etta James, and BB King. Epic performances by Curtis Mayfield, George Clinton, The Neville Brothers, and Toots and The Maytals also are a part of the club’s early legacy. Since then, many artists have stopped by on their way up the ladder, including No Doubt, Black Eyed Peas, Mumford and Sons, Childish Gambino, and many more. Major artists have done underplays at the venue in recent years, including The Killers, The Red Hot Chili Peppers, Jimmy Buffett, Willie Nelson, Ben Harper, Damian Marley, and Tom Jones. And, perhaps most famously, the Rolling Stones played a private event in 2015. In addition, Belly Up Entertainment promotes and programs shows at other San Diego venues including: Music Box San Diego, Del Mar Thoroughbred Club, Birch Aquarium Green Flash Concert Series, Observatory North Park, Humphrey's By the Bay, Magnolia Theater, and Rock N' Roll Marathon. The Belly Up is also affiliated with The Belly Up Aspen which opened in 2005 and has been listed as “BEST CLUBS IN AMERICA by Rolling Stone Magazine.