Tara Ericson

Tara Ericson serves as the Chief Executive Officer of beMatrix since February 2019, leveraging a robust background in strategic business initiatives, growth optimization, and profitability enhancement. Prior to this role, Tara Ericson held various leadership positions at Naylor Association Solutions from June 1999 to February 2019, ultimately becoming Senior Vice President of Sales & Operations. Notable achievements include establishing a specialized sales and marketing division that generated $30 million in annual revenue and directing the opening of a new branch in Atlanta, GA. Tara Ericson's expertise encompasses team development, financial management, and strategic sales and marketing, complemented by a Bachelor of Arts degree in Communication and Media Studies from Stetson University.