Trace Norton

Trace Norton is a seasoned B2B executive with extensive experience in senior leadership roles across various industries. They served as the Group Chief Commercial Officer at BES Group from 2023 and previously held key positions at G4S, including Divisional Business Development Director and Chief Commercial Officer. Trace also contributed significantly to Coveris UK as the UK Group Sales Director and held various executive roles at Brambles and Recall, showcasing a strong background in strategy, business development, and innovation. They earned an Executive Management degree from INSEAD and attained a fellowship from the Chartered Institute of Management Accountants.