Matt Knutson

Matt Knutson serves as a Senior Product Marketing Manager at MHC since June 2025, while also consulting for GratefulPMM.com and mentoring at BETA, a nonprofit focused on supporting entrepreneurs. Previously held positions include Product Marketer at Sitecore, where strategic collaboration with Microsoft enhanced product visibility, and Senior Product Marketing Manager at Imprivata, where successful go-to-market strategies boosted sales. At MHC Software, Knutson launched NorthStar, and at Arcserve, improved sales significantly through new positioning of high availability products. Early career experiences include Director of Product Marketing at Avantstar, where Matt drove substantial sales growth, and roles at Jasc Software, culminating in managing successful digital imaging software products. Matt Knutson holds a Bachelor of Science in Mass Communications with a focus on Advertising from St. Cloud State University.