Briana H. is an accomplished marketing professional with extensive experience in digital marketing, growth acquisition, and paid media. Currently serving as Lead, Growth Acquisition and Lead, Paid Media at Better since October 2021, Briana previously held multiple roles at Capital Custom Clothiers from May 2015 to September 2021, including Digital Marketing Manager, where responsibilities entailed developing integrated marketing campaigns, analyzing performance metrics, and optimizing results. With a solid foundation in marketing from various positions, such as Associate District Manager at ADP and Key Leader at lululemon, Briana has demonstrated expertise in email marketing, social media management, and client relations. A former NCAA Division 1 soccer player at Penn State University, Briana holds a Bachelor of Science in Kinesiology and has further enhanced digital marketing skills through Nanodegrees in Marketing Analytics and Digital Marketing from Udacity.
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