Sylvester K.

Sylvester K. is a seasoned digital marketing professional currently serving as a Senior Paid Media Manager at Better since 2025. Prior to this role, Sylvester held various positions at Horizon Next as Director of Social Strategy and VaynerMedia, where they contributed as a Senior Media Analyst and Director of Media. Sylvester has experience in planning and executing data-driven marketing campaigns across multiple platforms and has worked as a freelance digital marketing consultant to support gaming creators in enhancing their online presence. They are currently pursuing a Master's degree in Marketing Analytics at Penn State University, expected to conclude in 2025.