Catrinel Bartolomeu

Catrinel Bartolomeu serves as the Director of Content Strategy and Thought Leadership at BetterUp since September 2025, leading initiatives that enhance demand generation and brand engagement aimed at senior executives in global enterprises. Prior experience includes directing editorial and content strategy at Cognizant, where Catrinel shaped market narratives for C-suite audiences. Earlier roles include Senior Director of Marketing at Duarte, Inc. and Head of Content Marketing at Oz Content Technologies, where Catrinel implemented successful marketing strategies that significantly increased web traffic and lead generation. Catrinel's diverse background encompasses journalism, digital content production, and leadership in innovative account management. Educational credentials include a Bachelor's degree in College of Social Studies from Wesleyan University.