Emily Iverson

Emily Iverson is an experienced marketing professional specializing in partner marketing and member growth within the mental health sector. Currently serving as a Senior Partner Marketing Manager at BetterUp, responsibilities include developing and executing B2B2C marketing strategies to enhance member activation and engagement. Previous roles encompass leadership positions at BeMe Health, Brightline, Lyra Health, and Two Chairs, contributing to brand communications, member marketing, and client experience initiatives. Emily possesses strong expertise in creating marketing plans, managing client services, and driving strategic initiatives focused on operational excellence and member growth, supported by a Bachelor of Science in Business Administration with a Marketing Concentration from Northeastern University.